Shri Amarasinghe
Shri Amarasinghe is a Sri Lankan-born, Paris-based fashion entrepreneur, tech founder, and sustainability advocate. A self-taught designer with a background in computer engineering, her work lives at the intersection of conscious fashion, tech, and wellness. As the founder of her namesake label SHRI, she champions sustainability, ancestral craftsmanship, and circular design as a force for positive change, bridging the wisdom of the past with the innovation of the future.
What Big Difference Our Small Fixes Can Make!
There is something quietly radical about a needle and thread. In a world conditioned to believe that progress means newness, mending feels almost rebellious. It asks us to pause. To look closely. To decide that what we already have is worth saving. At a time when fashion conversations are dominated by AI, innovation, materials science, and futuristic sustainability promises, one of the most powerful climate actions available to us is also one of
What Will Define Fashion in 2026
Every new year in fashion arrives with predictions. Colours are announced, silhouettes are crowned, and trend reports confidently declare what we should be wearing next.
Conscious Reminders as We Begin 2026
As we step into 2026, the fashion industry finds itself at a quiet but decisive crossroads. The conversations are no longer new. Sustainability, ethics, responsibility, these words have circulated for over a decade, printed on swing tags and repeated in campaign slogans. Yet the urgency has only deepened. The question is no longer whether fashion needs to change, but how honestly we are willing to participate in that change as individuals, brands
The Future of Fashion Is Older Than We Think
“Sustainability is old, and it is forever. If we don’t learn how to be sustainable, it’s not the planet that dies. It’s the human race.”
WHEN 150 BILLION GARMENTS MEET 8 BILLION HUMANS
The global fashion industry produces between 100 and 150 billion garments every year.
Luxury Isn’t Loud Anymore How Quiet Craft Became the Real Status Symbol
For decades, luxury announced itself before you even entered the room. It shimmered in logos, gleamed in monograms, and spoke a language designed to be instantly recognizable. The louder the branding,
Fast Fashion Didn’t Destroy Sustainable Fashion. Confused Storytelling Did
For more than a decade, we’ve repeated the same narrative: Fast fashion is killing sustainable fashion. Consumers are too lazy to care. Nobody wants to pay for something better. But after years of working with conscious founders, artisans, students, and everyday shoppers, I’ve realized something far simpler, and far more uncomfortable, is true.
The Myth of Being ‘Eco-Friendly’ Just Because You Buy Local
For years, Sri Lankan consumers have been told that “buying local” is the ethical choice, almost a shortcut to sustainability. We hear it everywhere: support local designers, buy from homegrown brands, keep money within the country. And yes, supporting local creativity is important. Empowering artisans matters. Keeping craft traditions alive is a form of cultural sustainability. But somewhere along the way, “local” became synonymous with “eco-fri
The Myth of “Guilt-Free” Shopping
For years, the fashion industry has been trying to soothe our conscience. With every new label promising recycled content, every neatly printed “eco” hangtag
The Psychology of Overconsumption
We live in a world where “add to cart” feels like self-care, and unboxing videos get more views than environmental documentaries. Every scroll tempts us with something new, another dress, another drop, another dopamine hit disguised as self-expression. We call it fashion, lifestyle, or retail therapy, but beneath it lies something much deeper and more human: our emotional dependence on newness. In sustainability conversations, we often talk about
The Rise of Aesthetic Activism in Fashion How romantic filters, pastel feeds, and quiet tones became a silent language of protest, or distraction.
Scroll through Instagram or TikTok today, and you’re met not just with pretty pictures, but with worlds, curated micro-realities, each tied to a way of living, dressing, and thinking. Cottagecore girls bake sourdough in soft linen dresses, coquette aesthetics frame femininity with pastel bows and floral corsets, while quiet luxury devotees dress like the wealthy without saying it out loud. These aren’t just moods or fashion trends; they’re starti
Circularity: Closing the Loop without Losing the Story
Fashion has always been about what’s next, the next season, the next collection, the next trend. But in the race for “new,” we’ve created a system that treats clothes as disposable.
What the World’s Talking About: Fashion That’s Finally Growing Up
This week the fashion world handed us a neat little exam: are we going to treat clothes like magic disposable things, or like the small, expensive decisions they actually are? From Paris runways to new industry clubs in Europe, the headlines are all nudging the same idea, less waste, more care. For those of us in Sri Lanka who love fabric, craft and story, these changes are both a nudge and an invitation.
Consumers as Advocates: The Power of Conscious Wardrobe Choices
Every garment we choose to wear tells a story. It signals identity, intention, and sometimes even ideology. For decades, the fashion industry has shaped trends, pushed consumerism, and created a culture of “newness”, a cycle where clothes are bought, worn briefly, and discarded. But that narrative is slowly changing. Consumers are beginning to realize that they hold power, the power to advocate for sustainability, for fair labor, for environmenta
Notes from Paris Fashion Week
There’s something electric in the air when Paris turns into the world’s fashion capital once again.
Beyond the Seams: The Invisible Gas Lurking in Fashion
We’ve long spoken about carbon dioxide when we talk about climate change. “Carbon footprint” has become a common word.
WHO REALLY PAYS FOR CHEAP CLOTHES?
When we talk about fast fashion, the conversation often circles around overflowing landfills, polluted rivers, and carbon footprints. These issues matter deeply. But there’s another truth, just as urgent, that
Taste vs. Trend: What Are We Actually Consuming?
In the world of fashion, “taste” and “trend” are often used interchangeably. Yet, when we pause and look closer, they couldn’t be more different. Taste, in its truest sense, is not fast. It doesn’t appear overnight with the swipe of a screen or the ping of a notification. Taste is built quietly, through time, exposure, reflection, and lived context. It’s cultivated through observation, memory, culture, and curiosity. It is deeply personal, but al
Fashion’s Eternal Return
Polka dots are back. Again. Animal prints? Honestly, did they ever even leave? This is like the 20th time, give or take that I’ve watched these same “trends” reappear in my years in fashion.
Looking Back to Move Forward From Take-Make-Dispose to Treasure-Repair-Sustain
Fashion is often seen as fleeting trends that come and go, colours that rise and fall in popularity, and silhouettes that are declared “in” one season and “out” the next.
