Hey, it’s been a minute. The No BS Marketer took a short break, not because I ran out of things to say (trust me, I never do) but because I was living through the kind of chaos that teaches you lessons no MBA ever could.
See, this is my first proper run at business. My first real taste of entrepreneurship. And let me tell you something, it’s not as easy as the internet makes it look. Online, everyone’s posting aesthetic office clips, shiny team meetings, and motivational captions about “hustle culture.” But nobody shows the sleepless nights, the people’s problems, the silent stress that comes with trying to build something from scratch. Nobody talks about how lonely it can feel when you’re the one steering the ship and everyone else is just waiting to jump off if the waves get rough. But that’s exactly what these past few months have been for me, a reality check, a crash course, and a damn good story.
Lesson One: People. Oh My God, People.
If I’ve learnt anything since starting my own company, it’s that managing people is the hardest part of the job. Everyone’s here for themselves and that’s not necessarily a bad thing. But wow, the lack of drive I see sometimes is shocking. Everyone wants to be a millionaire, but no one wants to actually do the work. You’ll hire someone full of excitement on day one, and by day ten, they’re already talking about “mental stress” and “needing a break.” Bro, it’s week two. You haven’t even remembered the WiFi password yet. It’s wild how short-term people’s commitment is now. Employees join, take a few selfies, make a few TikToks about “my first day at a new job,” and then vanish faster than my patience on a Monday morning. I get it, we all have problems. But at some point, you’ve got to stop blaming the universe and just do the work.
Lesson Two: People Love a Come-Up - Until It’s Yours
Another thing I learnt the hard way? People will clap for you when you’re struggling, but the moment you start winning they turn into detectives. When I opened Divide, people actually said, “Ah bro, that’s not even his, it’s a front.” I wish it was, honestly. Would’ve saved me a lot of sleepless nights. And when Organic started making waves suddenly everyone was watching, waiting for it to fail. Like clockwork. That’s not just a Sri Lankan thing, though. That’s human nature. People are uncomfortable when someone from their circle actually makes it. But here’s where mindset comes in. You can either spend time trying to defend yourself to people who secretly want you to lose… or you can keep building, keep learning, and let results do the talking. Hate is free marketing anyway.
Lesson Three: The Game Is Mental
You can’t survive in business if you don’t have mental stamina. Period. You’ll lose people you thought were loyal. You’ll have clients ghost you after promising to “confirm next week.” You’ll face months where you make half of what you expected. And you’ll still have to smile, show up, and lead a team like everything’s fine. That’s when you realize entrepreneurship isn’t for the weak-minded. The rich don’t complain because they’ve understood the assignment: problems are part of the process. Everyone else just stops at the first inconvenience and starts crying about “bad luck.” The truth is, you can either make excuses or make money not both.
Lesson Four: I’m Still Learning (and Loving It)
Every day, I wake up and realize I’m still figuring this out. I’ve learnt how hard it is to hire right, how essential loyalty is, how numbers don’t mean much without systems, and how ego can kill everything if you let it. But despite the chaos, I’m loving it. I love learning how businesses actually function. I love the hustle, the failures, the late nights. I love that I’m no longer just talking about marketing, I’m living it, breathing it, and applying it in the trenches. I’ve learnt more about people, money, and life in the last few months than I did in my entire corporate career. And this time, every lesson hurts a little; but sticks forever.
The Return of The No BS Marketer
So yeah, I took a break. But I’m back wiser, tougher, and with a much thicker skin. You’ve literally watched me grow. From that loud, funny, chaotic kid with a nasty mouth, to someone slowly figuring out the business world and building something real. And I’m not here to act perfect. I’m here to document the journey. Every win, every L, every lesson. Because while everyone else online is posting filters and fancy quotes, I want to give you the truth raw and unedited. If you’re reading this, and you’re young, hungry, and trying to figure life out; don’t be afraid to fail. Don’t be afraid to be misunderstood. Just make sure you’re learning faster than you’re complaining.
Final Word From the No BS Marketer
The last few months have been insane, messy, beautiful, frustrating, but real. And that’s the best part. Because if you can handle the chaos without losing your cool, you’re already ahead. So, here’s to building, breaking, rebuilding, and coming back stronger. Here’s to not caring about what people say because they’ll always talk anyway. And here’s to the comeback because trust me, the No BS Marketer is just getting started. Stay tuned this time, we’re going all in.
