But here’s the truth: you can copy the content, but you can’t copy the community. You can copy the format, but not the intention. Not the authenticity. Not the work that went behind it. And deep down, they know it. That’s why the hate starts to creep in.
You know what happens when you start doing well in Sri Lanka? People don’t ask, “how did he get there?” They ask, “how do we bring him down?” Let’s not sugarcoat this. We live in a society where the moment someone starts succeeding, the microscope comes out. People aren’t zooming in to admire your grind — they’re zooming in to find a crack.
If there isn’t one? Don’t worry, someone will make one up.
This is the hate culture we never talk about. And I’m done pretending it doesn’t exist.
Copy-Paste is Not a Strategy
Let’s also talk about the copy culture while we’re here. Because it goes hand in hand with the hate. Someone sees a brand doing well. Instead of figuring out how to create their own voice, their own value, their own spin on things, what do they do? They CTRL + C and CTRL + V their way into mediocrity. They recreate the exact same idea, same video concept, same campaign, sometimes even the same caption — and expect to get the same results. But here’s the truth: you can copy the content, but you can’t copy the community. You can copy the format, but not the intention. Not the authenticity. Not the work that went behind it. And deep down, they know it. That’s why the hate starts to creep in.
From Comments to Conspiracies
Let me get personal for a second. I’m a content creator, and a business owner I’m 22. I’m building my dream agency and making a living doing what I love.
Do you think everyone claps for me? Of course not.
I’ve seen TikTok comments that are wilder than fiction. I’ve had people send anonymous messages trying to “expose” me. I’ve heard random stories about myself that even I didn’t know.
But you know what I do when I see that?
Nothing.
Because while they’re busy talking about me, I’m busy sending invoices.
This Isn’t Just About Me
This isn’t just the Amantha experience. This is what happens to anyone in Sri Lanka the moment they start doing something different.
Start a business? You must be scamming. Get brand deals? You must be selling out. Speak confidently? You must be full of yourself.
It’s like we can’t accept that someone can be young, talented, and successful without a backdoor shortcut. So instead of learning, we try to label. Instead of growing, we try to gossip.
And let me be brutally clear: this mindset is poison.
It’s why we have so many people with talent and no consistency. So many ideas, and no execution. Because they’re scared. Scared of being laughed at. Scared of being torn apart.
Scared that if they succeed, someone will make it their personal mission to pull them down.
The Real Ones Stay Focused
But here’s the good news. If you’re someone reading this who’s building something, chasing a goal, taking that first risky step into content, music, business, whatever it is — know this:
- The hate will come. The copying will happen. The whispers will grow. But so, what?
You’re not doing this for likes. You’re doing this for legacy.
Your job is to stay consistent. Stay excellent. Stay unbothered. Because the loudest boos always come from the cheapest seats.
And the people trying to bring you down? They’re always behind you.
Final Thoughts (and Some Unapologetic Real Talk)
To those who spend their day commenting, copying, and creating drama:
- Focus that energy on your own goals.
- No one has ever succeeded by hating on someone else.
- You can’t win a race by staring at the other runner. Run your own.
And to those who are building, rising, and winning:
Keep going. Let them talk. Let them steal. Let them hate.
Just don’t let them distract you.
I’m building Organic, collaborating with top brands, creating impact, and growing every day. That’s the scoreboard I’m watching.
The haters? They’re not even in the game.
